AI Insights · Timothy · April 2022
Top 5 Disney Games Apps Performance on Unified Platform in Kenya, Q1 2022
In Q1 2022, Disney games like MARVEL Future Fight and LEGO® DUPLO® MARVEL showcased varied performance trends in Kenya. Insights from Sensor Tower reveal key metrics such as downloads, revenue, and active users.
During the first quarter of 2022, the performance of the top 5 Disney games on a unified platform in Kenya displayed interesting trends. Here are the highlights from Sensor Tower's data:
MARVEL Future Fight experienced fluctuating weekly revenue, starting at $200 in late December and gradually declining to $22 by the end of March. Weekly downloads showed a decline from around 2.6K at the beginning of January to 934 by the end of March. However, active users saw a slight rebound towards the end of the quarter, increasing from 5.7K in mid-March to 7.7K in the final week.
LEGO® DUPLO® MARVEL had an initial phase with no revenue, but saw a small increase to $33 in the last week of March. Weekly downloads demonstrated a consistent upward trend, starting at 327 in late December and reaching 953 by the end of March. Active users also grew steadily, from 365 at the end of December to 1.4K in the last week of March.
Disney Frozen Free Fall Game showed modest revenue gains, peaking at $25 in late January and then stabilizing around $2-$7 for the rest of the quarter. Weekly downloads remained relatively stable, with minor fluctuations between 490 and 1.1K. Active users maintained a steady range, from 2.3K to 2.7K throughout the quarter.
Marvel Contest of Champions had a varied revenue stream, peaking at $319 in late December and experiencing fluctuations around $63-$305 thereafter. Weekly downloads were relatively stable, ranging from 146 to 225. Active users showed a slight decline from 1.1K in late December to around 997 by the end of March.
LEGO® Star Wars™ - TFA had minimal revenue, mostly registering $0 except for a few weeks. Weekly downloads saw a slow but steady increase from 115 in early January to 316 by the end of March. Active users showed growth from 1.4K at the end of December to 1.5K in the final week of March.
These insights are based on Sensor Tower's data, which provides a comprehensive overview of app performance metrics. For more detailed analysis and insights, visit Sensor Tower.
